· By Selina M.
The Making of Ceremony [prototype]

[Hugues Martel, Cofounder | Art Director - House of Gog]
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Working on this experimental project - where A.I. played a key role - it's easy to overlook just how deeply hands-on and artisanal the entire process truly was. From concept to creation, every step of Ceremony was shaped by meticulous human effort, artistic vision, and traditional craftsmanship.
While the initial illustration was generated with help from A.I., it served only as a foundation. Brent Ashe not only refined that image with his own artistic and technical skills, but brought his extraordinary creative force to the project - transforming the base into something far greater. Through his graphic design, branding, world-building, and narrative sensibility, Brent infused Ceremony - and the broader Dominion universe - with his unmistakable signature: a distinct aesthetic and storytelling depth that informed every detail that followed.
Bringing that vision into the physical world required the collaboration of a team of highly skilled artists - sculptors, painters, mold-makers, and more - who approached their craft with the same care, dedication and technique as the pioneers of the garage kit era of the late ’70s and early ’80s.
And while our collectibles are produced in limited quantities using structured manufacturing methods, every piece remains handmade - honoring the spirit and technique of that golden age of old-school model-making.
Ceremony stands as a powerful testament to the synergy between emerging technology and timeless human craftsmanship. As A.I. becomes increasingly integrated into creative workflows, it's ultimately human hands and minds that shape the final outcome.
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CEREMONY
statue | statuette | art print
preorder now at houseofgog.com
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Love ya,
-Selina
Team House of Gog | Community Dev.
"Always the illest for the illests"








